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Printed using the highest quality materials, vehicle wraps are the ideal way for your business to make an impact on the road.


Aluminium building signs & vinyl door graphics are the ideal way to make a great first impression for your office visitors.


From acrylic signs, to printed wallpaper, internal signage is the ideal way to ensure your front of house is looking the part.


A-Frames, banners and posters are great marketing tools for brand awareness “on-the-go” and portable signage options.


You only get one first impression –  make sure you have business cards that give you that professional look.


Think of it as a “look more professional” tool. It shows you are consistent  and that you take pride in your image.


Whether it be invoice books, purchase order books or pre-start books, we have you covered with all your NCR book needs.


From hi-vis and hoodies to t-shirts and singlets, our awesome garment range ensures your team look the part.


Your logo is the first thing your customers will notice about your business – it is like the haircut and clothes of your business.


The online centre of your brand, your website is an important tool ensuring your business looks credible and driving leads.


From email signatures, cartoon characters and digital forms, having on-brand graphic design is a great way to “look the part”.


You might be the best in your industry, but without the proper marketing, you will also be the industry’s best-kept secret.



The name Brand Hero doesn’t just reflect our business — it reflects who we are under the cape. The ‘Brand’ is you. It’s how you look and how you feel. The ‘Hero’ isn’t just us, it sums up how we want to approach each project with you. We want to be the courageous and passionate champion of your brand.



How to use QR Codes for Business

by | Oct 8, 2021 | Business Growth,Marketing,Productivity,Small Business | 0 Comments

When our world was turned upside down from Covid-19 back in early 2020 businesses, families and homes were forced to adapt. New technologies were built, as were new...

What’s a tagline and how do I craft an awesome one for my business?

by | Aug 25, 2021 | Business Growth,Marketing,Small Business | 0 Comments

A tagline is a short phrase sentence that sometimes will accompany a logo. In short, a tagline is a brief statement about what your company stands for - your mantra so...

Why getting your brand colours correct should matter and how to do it right each time

by | Jul 13, 2021 | Design for Print,Graphic Design,Printing,Signage,Small Business | 0 Comments

Last month we did a post on brand consistency. We discussed the importance of maintaining a consistent visual image across all places your logo is seen - from your...

Why it’s important to have site safety signs

by | Jun 10, 2021 | Signage | 0 Comments

Whether you are on a mining site or construction site, having professionally-made safety signs is not only important, it is mandatory. Highly visible safety signs for...

Building Trust with Brand Consistency

by | Jun 1, 2021 | Design for Print,Fonts,Graphic Design,Logo Design,Marketing,Signage,Small Business,Website Design | 0 Comments

I have a confession to make - I am obsessed with quirky socks. My craze started last year when a colleague got me a 6-month subscription for a novelty sock company....

Beyond ACM: How to take your business image to the next level

by | Apr 5, 2021 | Marketing,Signage,Small Business | 0 Comments

You may have heard of the term ‘ACM’. Standard Aluminium Composite Material signs (ACM) are sturdy, inexpensive and attractive options for many businesses (ourselves...

Why One Page Websites Don’t Work

by | Mar 10, 2021 | Marketing,Small Business,Website Design | 0 Comments

Don’t get me wrong, One Page Websites are a great start if your business is low on funds and you just want to get started with your digital footprint. That said, this...

Why owning your own real estate (i.e. your website) is critical to your online presence

by | Mar 3, 2021 | Marketing,Small Business,Website Design | 0 Comments

If you are a renter, landlords can be tough work at times. No picture hooks in the walls, forever dealing with that leaking tap and certainly no pets. It can be tough...

How to Deal With Mistakes At Work

by | Feb 17, 2021 | Productivity,Small Business | 0 Comments

Warning… I swear a little bit in the following post (sorry Mum) I’m just going to come right out and say it… Brand Hero fucked up lots in 2020. Perhaps our fun and...

Sharing Good Vibes

by | Feb 4, 2021 | Community,Marketing,Small Business | 0 Comments

How to give and receive social reviews Sharing the love & goodwill between local businesses is a great way to help grow each other’s companies, build solidarity and...

Why We Wear Pink on Wednesdays

by | Oct 26, 2020 | Community | 0 Comments

No, we aren’t rebranding (again), nor are we bringing out our inner “Mean Girls” by wearing pink each Wednesday. Far from it in fact! Last year we held our first annual...

2019: How gang wars, U2, cancer and moving cheese shaped our amazing year.

by | Nov 12, 2019 | Productivity,Small Business | 0 Comments

To say 2019 was like no other would be an understatement. I know linking gang wars, U2, cancer and cheese seems a little ridiculous, but bear with me. The end of 2018...

How I built my second brain with amazing results using GTD

by | Oct 3, 2019 | Productivity,Small Business | 0 Comments

I have two brains… sometimes it makes me do weird stuff. I often stop whatever I am doing to take down a note or more commonly, shout a command into my phone. “Cat...

Boost your marketing collateral with simple stock upgrades

by | Sep 26, 2019 | Marketing,Printing,Small Business | 0 Comments

Most small businesses have a limited marketing budget. We are not like Apple, Nike or BMW and we need to make sure we get as much bang for our buck as possible. And by...

The rise of direct mail marketing

by | Aug 26, 2019 | Marketing,Printing,Small Business | 0 Comments

Last week, I received this printed flyer in the mail and it made me sad. Not like in a ‘death of grumpy cat’ type of sad, it was different. I was sad to see yet another...

Guide to Brisbane City Council Signage Regulations

by | Jul 10, 2019 | Signage,Small Business | 0 Comments

When you plan to display any advertising signs in Brisbane, there are rules that you have to follow. It’s possible you will need Brisbane City Council signage approval...

All About Print Becomes Brand Hero

by | Jun 30, 2019 | Design for Print,Fonts,Graphic Design,Logo Design,Marketing,Printing,Signage,Small Business,Website Design | 0 Comments

"Oh, I didn't know you did building signs!" This was a recurring comment to me over the years. Building signs could also be replaced with websites, logos, car wraps,...

How to Build a Strong Brand Identity – Part 3

by | Feb 15, 2019 | Design for Print,Fonts,Graphic Design,Logo Design,Marketing,Small Business | 0 Comments

In the previous post (Click here to read to Part 2) we looked at how to choose the correct fonts and colours, why you don't need a paint brush in your logo if you are a...

How to Build a Strong Brand Identity – Part 2

by | Feb 15, 2019 | Design for Print,Fonts,Graphic Design,Logo Design,Marketing,Small Business | 0 Comments

In the previous post (Click here to read to Part 1) we looked at brand personality, how to identify your target market, what products you sell (and what you REALLY...

How to Build a Strong Brand Identity – Part 1

by | Feb 15, 2019 | Design for Print,Fonts,Graphic Design,Logo Design,Marketing,Small Business | 0 Comments

The mid-nineties was the height of Britpop. Way back then, I had somewhat more hair. I took full advantage of this with my Gallagher-esque hairdo – combed down at the...

Does my company need a logo?

by | Dec 12, 2018 | Graphic Design,Logo Design,Marketing,Small Business | 0 Comments

Three businesses walk into a bar… The first business walks up to the bartender and says “I’m the best in the business, wanna hire me?” The second business walks up to...

Top Tips For Showing Gratitude in Business

by | Nov 13, 2018 | Marketing,Printing,Small Business | 0 Comments

Around 5 years ago, we had some friends staying here in Australia from the United States. In general conversation one early November, they mentioned that this would be...

6 Handy Apps for Small Business

by | Jul 31, 2018 | Marketing,Productivity,Small Business | 0 Comments

As a small business owner, we get hit from all sides, and on a daily basis. From emails to customer enquiries, from staffing issues to family matters. The long list of...

5 Simple Ways to Reduce Your Tax Bill

by | Jun 7, 2018 | Marketing,Small Business | 0 Comments

Guest Post This is a guest post from Laing Business Solutions. They are a Brisbane-based accountancy and business solutions company offering tailored packages and top...

Great podcasts for small business

by | May 15, 2018 | Productivity,Small Business | 0 Comments

My first car was a bright red Ford Laser. Like any teenage boy, getting a decent stereo system installed was high on my priority list. Surround Sound, Sub Woofer &...

Getting your Business Online 101

by | Apr 3, 2018 | Marketing,Small Business,Website Design | 0 Comments

As a small business owner, I am sure you are bombarded with multiple emails every month (sometimes every day!) by companies telling you that you need to be online. And...

5 Quick Steps to Make Your Blogging Successful

by | Mar 6, 2018 | Marketing,Website Design | 0 Comments

The Blog… the great untouched wilderness of many a small business website. Out of all the website projects we undertake, the intention of running a blog is often high...

5 Quick and Actionable Tips for Improving Your Own SEO

by | Feb 20, 2018 | Marketing,Small Business,Website Design | 0 Comments

  The best kind of website traffic is free organic traffic from search engines. Sadly, though, Google never sends quite as much traffic as you might like. Every...

How to choose the right fonts for your business

by | Feb 6, 2018 | Design for Print,Fonts,Logo Design,Marketing,Small Business,Website Design | 0 Comments

As a graphic designer, the font choices we make for your logos, websites and marketing material can be a polarizing topic. Most designers have favourites, myself...

The importance of relationship marketing

by | Jan 16, 2018 | Marketing,Small Business | 0 Comments

My four-year-old daughter loves all things nature. She is obsessed with fish, wild cats and whales. Last week, she was telling me how clownfish and sea anemones work...

Making your 2018 goals work

by | Jan 10, 2018 | Productivity,Small Business | 0 Comments

It’s January & gyms around the country are full. Full of promise, hope and intention. Like many, I ate so much ham and so much cheese over the Christmas period, I...

10 things I did in 2017, that weren’t on my radar in 2016

by | Dec 15, 2017 | Productivity,Small Business | 0 Comments

I didn’t expect 2017 to go this way. None of the other years preceding it had. I certainly wouldn’t be writing a blog post of this nature at the end of 2016. In early...

6 Great Ways to Increase Your Website Conversions

by | Oct 12, 2017 | Website Design | 0 Comments

Those of you who have had a website launch in the past may be aware of this scenario. You spend weeks (sometimes months!) working with your web designer, copywriter and...

Design Software: An inside look to what we use to turn your ideas into reality.

by | Sep 22, 2017 | Design for Print,Graphic Design,Logo Design,Website Design | 0 Comments

As both graphic designers and web designers, having great software is critical to producing a great job. Just like a carpenter needs a good quality drill and saw, us...

Vehicle Signage: How to make the most out of your key asset

by | Aug 23, 2017 | Signage | 0 Comments

When you are driving around town, what are you more likely to remember? A white van driving in front of you? Or a fully wrapped and branded van driving in front of you?...

Case Study: Griffin Medical Centre

by | Jun 8, 2017 | Case Studies | 0 Comments

When Kris Gunawardana and his wife were looking to open a medical centre on Brisbane's northside, the ever-growing suburb of Griffin was the ideal location. Situated...

by | May 19, 2017 | Website Design | 0 Comments

The internet (for all its pros, cons and cat videos) shows no signs of slowing down. In the past 15 years, this wonderful creation has changed the way we talk to our...

5 Key Principles of Logo Design: Versatility

by | May 5, 2016 | Design for Print,Graphic Design,Logo Design | 0 Comments

An effective logo works across a variety of media and applications. The goal of a company logo is to present a unified image of your company that suits ALL purposes....

5 Key Principles of Logo Design: Timelessness

by | Apr 7, 2016 | Fonts,Graphic Design,Logo Design | 0 Comments

An effective logo should be timeless. Does yours stand the test of time? A well-crafted logo should last over 10 years without the need to re-design. Whilst a trendy...

5 Key Principles of Logo Design: Memorability

by | Mar 8, 2016 | Graphic Design,Logo Design | 0 Comments

Every logo tells a story. Great logos, they cut the fat away without removing the overall message. The sign of a great logo is it's memorability. Who can close their...

5 Key Principles of Logo Design: Simplicity

by | Feb 18, 2016 | Design for Print,Graphic Design,Logo Design | 0 Comments

At All About Group, we specialise in logo design. When beginning each project, we take 5 key principles into account to ensure the logo design is a success for our...

Knowing Your Colour Numbers

by | Feb 4, 2016 | Design for Print,Graphic Design,Website Design | 0 Comments

Colours all have unique codes or numbers that help to get the exact match when printing or using them online. Depending on whether you are using the colour online or...

The Emotions Of Colour

by | Dec 1, 2015 | Graphic Design,Logo Design | 0 Comments

The Emotions Of Colour Responses to colour vary depending on the culture and the age of a person. Here are some general responses to colour by Australian consumers and...

The Psychology Of Colour

by | Dec 1, 2015 | Graphic Design,Logo Design | 0 Comments

How To Choose The Right Colours For Your Business Colour is deeply linked to human emotions and moods, with research telling us that a product’s colour influences...

Your Brand Personality

by | Nov 30, 2015 | Logo Design | 0 Comments

Every company has a brand and every brand has a personality. As a business owner, its vital for you to discover what your brand personality is and how to communicate it...

Printing: Digital vs Offset

by | Oct 23, 2015 | Design for Print | 0 Comments

At All About Group, we offer a wide range of print options, depending on what is required. Many customers have different requirements for different jobs. Do you need it...

Website Design: Using Focal Points

by | Oct 23, 2015 | Website Design | 0 Comments

On average the regular viewer spends less than 20 seconds per website before deciding to stay or leave. This means that there is only a small window of opportunity to...

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