by Jon Edwards | Jul 1, 2026 | Signage
I recently visited a local school to quote on some new signage. As usual, I parked the car, grabbed what I needed and went looking for the office. Simple enough, you would think. Except it very quickly became obvious why they needed signage. The wayfinding was almost...
by Jon Edwards | Jun 29, 2026 | Signage, Small Business
Most people think of signage as something that belongs outside a building. A shopfront sign. A pylon sign. A directional sign in the carpark. Something that helps customers find you, recognise you and hopefully walk through the door. And yes, signage does that job...
by Jon Edwards | Jun 10, 2026 | Signage, Vehicle Signage
There are plenty of ways to spend money on advertising. Digital ads. Flyers. Radio. Billboards. Sponsored posts. Mail drops. Some work brilliantly. Some disappear faster than your Monday morning coffee. But one form of advertising often gets overlooked, even though it...
by Jon Edwards | May 25, 2026 | Signage
Working with some of the big players in mining, I’ve had the pleasure of visiting a few sites over the years. It’s a nice change of pace from office life. You swap the desk for high vis, pop on a hard hat and step into another world for a little while. And there is a...
by Jon Edwards | May 20, 2026 | Signage, Vehicle Signage
A good vehicle wrap works hard. It’s out in the sun. It cops rain, road grime, bird mess, car park chaos, pressure washers, tree sap and the occasional “I swear that bollard wasn’t there yesterday” moment. So yes, vehicle wraps are tough. But they’re not magic. Like...
by Jon Edwards | May 13, 2026 | Schools, Signage
I love walking into my daughter’s school. It tidy, shady and has a feel of both belonging and prestige. A school’s brand is more than a logo on the front gate. It’s the feeling families get when they arrive for a tour, the pride students feel when they put on...
