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Our Story

Today we’re known as Brand Hero, but it’s only been that way for a little while. A lot has changed since Ron Edwards first opened the doors to ‘All About Print’ in 1996.

In 2019, we changed our name to Brand Hero. We found this reflected our true direction. The ‘Brand’ is you. It’s how you look and how you feel. The ‘Hero’ is not necessarily us, but it does kind of sum up how we want to approach each project with you.

Printing, just like signage and design, is simply a tool we use to help Brisbane businesses soar to new heights, but we do way more than printing. 

Over the years, we built a loyal and diverse client base built on quality work and honest communication and have added signage, website design and marketing to our product offerings.

this is what is important to us

Be Courageous

We embrace change and take the hard road if necessary. Both can lead to better things and unexpected results.

Be Passionate

We love what we do, making our customers look amazing gets us out of bed in the morning.


Be Confident

We are good at what we do – we can take the hard road knowing that we have the skills and talent to succeed.

Have Fun

We recognise a sense of humour is integral to relationship building and having a positive attitude to both work and life.

Leave An Impact

We aim to leave our customers in a better shape than when they arrived – we lift them up and make them soar.

Focus on the End Goal

We focus on the end goal and achieving exceptional results for our clients – Not personal glory.

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