How to use QR Codes for Business
When our world was turned upside down from Covid-19 back in early 2020 businesses, families and homes were forced to adapt. New technologies were built, as were new ways of doing business. In other cases, already invented items with once a periodic and limited use...
What’s a tagline and how do I craft an awesome one for my business?
A tagline is a short phrase sentence that sometimes will accompany a logo. In short, a tagline is a brief statement about what your company stands for – your mantra so to speak. Many times we will do a logo and the customer will ask us about whether or not to...
Why getting your brand colours correct should matter and how to do it right each time
Last month we did a post on brand consistency. We discussed the importance of maintaining a consistent visual image across all places your logo is seen – from your website, to your vehicles and business cards. Getting your brand colours correct is a critical...
Building Trust with Brand Consistency
I have a confession to make – I am obsessed with quirky socks. My craze started last year when a colleague got me a 6-month subscription for a novelty sock company. Each month I would wait patiently, anticipating what crazy cotton keepsakes would make their way...