In the previous post (Click here to read to Part 1) we looked at brand personality, how to identify your target market, what products you sell (and what you REALLY sell) and my hairstyle in the mid 90s. Now that deeper stuff is out of the way, its time to get...
The mid-nineties was the height of Britpop. Way back then, I had somewhat more hair. I took full advantage of this with my Gallagher-esque hairdo – combed down at the front (in no way did this look like a comb-over). Paired with a nice dress shirt, chinos and white...
As a graphic designer, the font choices we make for your logos, websites and marketing material can be a polarizing topic. Most designers have favourites, myself included. Right now, we are liking Roboto, but this could change sometime in 2018. And, like all good...
As both graphic designers and web designers, having great software is critical to producing a great job. Just like a carpenter needs a good quality drill and saw, us designers need the right tools too! That said, we see lots of files coming to us being designed...
An effective logo works across a variety of media and applications. The goal of a company logo is to present a unified image of your company that suits ALL purposes. This means planning ahead and doing it right the first time. Let’s Think… Where do...
At All About Group, we specialise in logo design. When beginning each project, we take 5 key principles into account to ensure the logo design is a success for our clients. A good logo is distinctive, appropriate, practical, simple and it conveys the owner’s intended...
