Communicating Your Company Values
If you’ve followed us in the past, or had a logo design meeting at Brand Hero HQ, you might have heard us talk about the components of a brand – the elements that go into a brand that will attract customers and repel others. We see a brand like a person. And...
How to Make a Splash With Your Rebrand
Way back in 2019 Brand Hero was born out of the ashes (literally) that was All About Print. Our rebrand was a big deal for us – we’d been through a lot and this was a super exciting moment for our business. So… we went big. It wasn’t simply a matter of changing...
Making sure your logo doesn’t lead to cracks in your brand identity
A year or so ago, we sold our house. We jumped in on Brisbane’s ridiculous real estate boom and cashed in on our beautiful, but troublesome family home. Friends and family would come over and love sitting around, having a drink in our lush and palm-tree-laden...
Is a Vehicle Wrap a Good Investment For Your Business?
I was recently reading a great article on marketing and it stressed the importance of putting your brand in the places where your audience hangs out and congregates. If you sell clothes, make sure your Instagram page looks amazing and can be seen by as many people as...