OUR BLOG
Tips & Advice From Industry Experts
Why One Page Websites Don’t Work
Don’t get me wrong, One Page Websites are a great start if your business is low on funds and you just want to get started with your digital footprint. That said, this kind of website most probably won’t lead to your being swamped with leads and drowning in sales. What...
Why owning your own real estate (i.e. your website) is critical to your online presence
If you are a renter, landlords can be tough work at times. No picture hooks in the walls, forever dealing with that leaking tap and certainly no pets. It can be tough when they hold all the cards. In a business sense, the social media giants little like landlords at...
How to Deal With Mistakes At Work
Warning… I swear a little bit in the following post (sorry Mum) I’m just going to come right out and say it… Brand Hero fucked up lots in 2020. Perhaps our fun and fresh socials sometimes do not tell the full story, but last year wasn’t always rainbows and unicorns....
Sharing Good Vibes
How to give and receive social reviews Sharing the love & goodwill between local businesses is a great way to help grow each other’s companies, build solidarity and spread overall good vibes in the local community. Whilst a good old-fashioned ‘thank you’ never...
Why We Wear Pink on Wednesdays
No, we aren’t rebranding (again), nor are we bringing out our inner “Mean Girls” by wearing pink each Wednesday. Far from it in fact! Last year we held our first annual Pink Ribbon Morning Tea in support of the National Breast Cancer Foundation and their ongoing...
2019: How gang wars, U2, cancer and moving cheese shaped our amazing year.
To say 2019 was like no other would be an understatement. I know linking gang wars, U2, cancer and cheese seems a little ridiculous, but bear with me. The end of 2018 was meant to be like the end of 2017 and every year before it. The general feeling of excitement...
How I built my second brain with amazing results using GTD
I have two brains… sometimes it makes me do weird stuff. I often stop whatever I am doing to take down a note or more commonly, shout a command into my phone. “Cat food”“Call the school”“Tender due next week” I am sure this makes me look at tad on the strange side....
Boost your marketing collateral with simple stock upgrades
Most small businesses have a limited marketing budget. We are not like Apple, Nike or BMW and we need to make sure we get as much bang for our buck as possible. And by that, I don’t mean in a ‘cram every service you offer into a DL flyer’ kind of way. We just want to...
The rise of direct mail marketing
Last week, I received this printed flyer in the mail and it made me sad. Not like in a ‘death of grumpy cat’ type of sad, it was different. I was sad to see yet another small business throw their hard-earned money down the drain and wasting their precious time with...
Guide to Brisbane City Council Signage Regulations
When you plan to display any advertising signs in Brisbane, there are rules that you have to follow. It’s possible you will need Brisbane City Council signage approval for the advertising signs you want to display for your business, even it is a home business. It’s...
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