10 Most Common Mistakes We See on Websites
Your website is the hardest-working tool in your business. It’s the first impression, the sales pitch, and your best marketing asset — all in one. But even the most well-intentioned websites can fall flat if they’re not built with the right foundations. Here are some...
Where Your Website Traffic Really Comes From (and Why It Might Not Be Converting)
At my local shopping centre, there are two barbers side by side… yet worlds apart. Barber Left does a roaring trade. On weekends, his warm inviting salon has a lineup of parents getting their kids trimmed up before Monday rolls around. Weekdays are equally as busy,...
Strategy Matters: What To Do BEFORE Designing Your Logo
Hi… We meet with lots of new companies wanting a logo and brand created for their business. From time to time, we get clients coming in with strong pre-conceived ideas about what they want. “I want a hammer.”“I want a hammer with flames.”“I want a hammer with...
Laying Strong Brand Foundations: Why Starting Right Matters
Hi… When we moved into our new house a few years ago. Being young and stupid, I decided to take on the landscaping myself. It seemed simple enough—lay some turf, build a few retaining walls, and enjoy a backyard makeover without hiring the pros. The day before...