10 Most Common Mistakes We See on Websites
Your website is the hardest-working tool in your business. It’s the first impression, the sales pitch, and your best marketing asset — all in one. But even the most well-intentioned websites can fall flat if they’re not built with the right foundations. Here are some...
Where Your Website Traffic Really Comes From (and Why It Might Not Be Converting)
At my local shopping centre, there are two barbers side by side… yet worlds apart. Barber Left does a roaring trade. On weekends, his warm inviting salon has a lineup of parents getting their kids trimmed up before Monday rolls around. Weekdays are equally as busy,...
What Is a Website Sitemap (and Why It Helps You Build a Better Website)
Like many people, I have mixed feelings about going to IKEA. I love the stylish Swedish sofas and cleverly designed Euro storage systems—but I loathe the store layout. Last week, I popped in to replace a picture frame and ended up completely lost somewhere between the...
Strategy Matters: What To Do BEFORE Designing Your Logo
Hi… We meet with lots of new companies wanting a logo and brand created for their business. From time to time, we get clients coming in with strong pre-conceived ideas about what they want. “I want a hammer.”“I want a hammer with flames.”“I want a hammer with...